Photo by Bob Toy.
Although more than 30 languages were spoken on Saturday, June 24, at the 2017 Red Bull Doodle Art Global Final hosted in the Atelier Gallery at Academy of Art University, the universal language of art was evidently stronger than words. For the final stage of the 2017 Red Bull Doodle Art Contest, 47 global finalists from 43 countries flew thousands of miles to compete one last time for the winning title. But this time, their doodles were in virtual reality.
“The Academy has always been on the cutting edge of the most advanced technology as a way to express and push boundaries of art,” said James Egan, one of the judges of the contest and executive director of Immersive Technology and Short Term Programming at the Academy. “To me, it’s a natural partnership with Red Bull to bring this first international virtual reality doodle contest to the heart of the most important technology companies in the world.”